India’s leading matrimony site, Jeevansathi.com announced a new campaign, #PerfectSathi, to highlight the importance of compatibility while looking for the right life partner. The brand has associated with celebrity couple Gurmeet Choudhary and Debina Bonnerjee.
In the course of their 9-year marriage, the couple has embraced each other’s cultural differences and been each other’s support system through thick and thin.
Their relationship is exactly the kind of unfaltering companionship that brand Jeevansathi stands for, and through the couple’s relationship stories, this digital campaign brings out the concept of an ideal jeevansathi.
#PerfectSathi is designed to engage with prospective brides & grooms who are in the process of choosing the right partner to lead a happy married life. Celebrated actors Debina & Gurmeet perfectly epitomise the title of #PerfectSathi due to their incredible on-screen & off-screen chemistry. The couple has done a number of TV shows, most famously, Ramayana – where they played the lead roles.
The first video which tests the couple’s compatibility is already live on social media platforms. The brand has planned a series of fun and endearing videos to show the couple’s playful banter and exceptional chemistry.