Indians have been interested in games of skill and games of chance since times immemorial and this is evident from the wide variety of card games played across the country. In cities and villages across India, people love to spend their time playing popular card games. Social gatherings and parties also include many games of skill. With faster internet access, card games and online betting have been gaining popularity all over India. While younger generation is leading this change, people above 40 are also not far behind in embracing the online gaming and sports betting platforms.
During COVID-19 pandemic, online services, video streaming and online entertainment apps have witnessed a strong demand. With one of the cheapest 4G internet across the world, Indian consumer has a wide choice for online entertainment.
Online betting companies operating in Indian markets are well aware of the taste of Indian audience. They have launched platforms targeting Indian audience with specially-tailored games like Andar Bahar, Teen Patti, Jhandi Munda, India Rummy, Poker, Roulette and Baccarat. Most of these platforms offer deposits in Indian currency and bettors can deposit funds in their account for games like teen patti for real money with paytm. There are many popular live dealer games that can be played on these platforms.
As per industry experts, the growth in online betting segment in India is expected to continue in future as well. Majority of people who have shifted to safe and reliable online platforms for betting, are expected to continue with these platforms. These platforms also offer sports betting on many live sports events. Indians are passionate about cricket and with so many cricket tournaments, these platforms are the best choice to enjoy the game and earn some extra cash by placing bets on the odds of favorite teams. In addition to cricket, there are many other sports on which bettors can try their luck.
During pandemic, the use of online entertainment apps like YouTube, Gaana, Spotify, NetFlix and Amazon Prime Video has witnessed a strong growth. As theatres and multiplexes were closed due to lockdowns, many entertainment studios have launched new movies on online platforms. The surge in demand for online content on YouTube has also turned many people into popular figures, with millions of online followers.
Pandemic also offered boost to technology and networking companies. With robust and safe technology infrastructure, the volume for online transactions involving money is expected to rise in future. People are shopping online with confidence. Online platforms will have to ensure safety of public data and financial information if they want this growth to continue in future.
Online betting platforms operating in India are regulated by reputable Gaming Commissions in Europe. The platforms are operated by big players from Europe and North America. These platforms follow strict code of conduct and offer transparent services to bettors.
Many big names in the industry are planning to enter the Indian market in near future. These companies have earmarked big budgets for developing their market in India and they are planning big marketing spends. This is expected to provide a further boost to the industry. A PWC report suggests that entertainment and gaming segment will grow at CAGR of 10 percent in India between 2021 and 2025. Gaming industry experts believe that entry of new players in the market will improve reach among consumers and also improve the quality of service offered by online gaming platforms.
