Amul never fails to impress everyone by coming up with their best advertisements. From India winning its world cup to Billie Ellish with her grammy awards, Amul’s creative advertisement game is always on point but this time Oscars 2020 marked an exceptional event in which Amul was well shamed by PETA.
To celebrate the win of Joaquin Phoenix, Amul girl is seen feeding butter to the Joker starrer Joaquin. This has lead to people wondering about the harm of the advertisement.
#Amul Topical: Academy Awards 2020! pic.twitter.com/aVGAWUKYcO
— Amul.coop (@Amul_Coop) February 10, 2020
Phoenix has been quite clear about his vegan lifestyle and it did not go well with PETA and it immediately came out with its response on social media.
The joke's on you @Amul_Coop
In his #Oscar speech, #JoaquinPhoenix spoke against dairy cruelty. https://t.co/lmJPialU9g
Do the cows a favour and switch to making soya, almond, oat or other plant milk. https://t.co/vdjqXk9hxl
— PETA India (@PetaIndia) February 11, 2020
PETA India tweeted that the joke is on Amul, as in the oscar speech Joaquin spoke about the dairy cruelty. PETA also suggested Amul bring change in their daily business and to do favours on cows by switching it to making soya, almond, oat or some other milk. PETA also shared a video of dairy cruelty, in which a cow is being suffered.