New Delhi, Aug 22 (IANS) Ahead of their home leg starting here on Saturday, Pro Kabaddi League (PKL) outfit Dabang Delhi on Thursday announced JK Super Cement, India’s grey cement brand, as their title sponsor for the ongoing seventh edition of the league. Under the new deal, Dabang Delhi players will endorse the brand and sport the JK Super Cement brand logo on their jerseys in all the matches.
Commenting on the partnership, Pushp Raj Singh, President (marketing), Grey Cement, said: “We are extremely delighted to be associated with kabaddi, a sport rooted deep in the Indian soil, that celebrates grit, power and perseverance. A team like Dabang Delhi truly represents our brand’s energy and unbeatable strength. The pace at which the sport has gained popularity in recent times is unparalleled.”
With five wins from seven games and just one loss, the Joginder Narwal-led Delhi team currently sits at the second place in the PKL points table.