Mumbai: Star India on Thursday bagged the Indian cricket board’s international and domestic media rights for the period April 15, 2018-March 31, 2023 for Rs 6138.1 crore. The average per match cost for Star India, which overcame bids from Reliance Industries Limited, and Sony Pictures Networks India Private Limited during the[Read More…]
Tag: Star India
Star India bags IPL media rights for a whopping Rs 16,347.50 cr
Star India has bagged the global media rights including television and digital for the next five seasons (2018-2022) of the Indian Premier League for a whopping Rs 16,347.50 crore. However, the Board of Control for Cricket in India had the expectation of more than Rs 20,000 crore through the conventional[Read More…]
Dhoni, Kohli and Rahane wear jerseys with their mothers’ name on it
Star India, sponsor of the Indian cricket team, has launched a TV campaign called ‘Nayi Soch’ for which they have signed cricketers MS Dhoni, Virat Kohli and Ajinkya Rahane to portray the importance of mothers in life. The ad shows the three cricketers proudly wearing their mothers’ names on their[Read More…]