As Navratri is in full swing in India, several brands and organisation are posting content on the internet regarding the widely celebrated nine-day festival. On Thursday, #BoycottErosNow started trending on the microblogging site, Twitter. Netizens called out the film production company for sharing “vulgar” tweets and memes on Navratri. A section of the internet is upset with Eros Now for allegedly “violating” the religious festival of Navratri by “mocking” and “insulting” it.
Netizens shared a comparison claiming that ever since the company hired Ali Hussein, a Muslim CEO, there have been ‘anti-Hindu’ tweets flowing in.
Many have also shared tweets that feature Katrina Kaif alongside the quote, “Do you want to put the ratri in my Navratri”, and Salman Khan with the words, “You need a dandi to play dandiya – I have one.”
Have a look at the tweets:
Shame On @ErosNow ?
Maximum Retweet And Repeat With Me #BoycottErosNow pic.twitter.com/NunUhoW9pl
— Arun Yadav (@beingarun28) October 22, 2020
If you make fun of Hindus,
Bigot Hindus will Boycott you.If you abuse Hindus,
Bigot Hindus will again Boycott you.If you make fun of “Peaceful” religion,
You will be beheaded peacefully.#BoycottErosNow pic.twitter.com/z7u6iRKJuR— Farrago Abdullah (@abdullah_0mar) October 22, 2020
Now we can understand the frustration of Mr.Ali hussein CEO of @ErosNow
Thanks:- for telling us
की चोट एकदम सही जगह लग रही है
I REPEAT#BoycottErosNow pic.twitter.com/8GBpU6ipTQ
— Dr. Richa Rajpoot (@doctorrichabjp) October 21, 2020
See how only Hindu festivals have been commercialised!
Only in secular country they can ridicule our Culture, Faith, rituals, Gods & we can’t object.#BoycottErosNow@ErosNow pic.twitter.com/BOVCQfB9Vr
— Harish Dutta (@MaskPahanLo) October 21, 2020
Please @AskAnshul @narendramodi please see this ..Retweet plzzz #BoycottErosNow #BoycottEros pic.twitter.com/kPau69bxoG
— Ankit Arya Sam (@iamankitaryasam) October 21, 2020
@ErosNow This 21 gonna become 12 Soon. Be ready with your apology. #BoycottErosNow pic.twitter.com/5957zNUXmW
— Anmol Rajora ?? (@iAnmolRajora) October 21, 2020
@ErosNow immediately remove your CEO Ali Hussein for these vulgar tweets & open display of hate against Hindus & our sacred traditions.
We will not allow cultural & religious Jihad against Hindus through your platforms.
We will #NeverForget & #NeverForgive#BoycottErosNow pic.twitter.com/wOzeBHVssk
— Radharamn Das (@RadharamnDas) October 21, 2020
Serial Offender @ErosNow DENIGRATING Hindu Religion & Festivals. This is how they are portraying Navratri ?? #erosnow #BoycottErosNow pic.twitter.com/DMhQn0UKEl
— Rosy (@rose_k01) October 21, 2020
@BeingSalmanKhan Yes Hindus need dandi’s.
It seems Hindus need to pick dandi to fight constant Anti Hindu hate campaigns. #BoycottBollywood #BoycottErosNow #BoycottEros #BoycottLaxmmiBomb pic.twitter.com/U45AK5CGp8
— Radharamn Das (@RadharamnDas) October 22, 2020
Looks at the difference between @ErosNow #EidMubarak wishes & Vulgarity of #Navratri wishes for Hindus.
WTH @krishikalulla? Is this how third-grade vulgar mindset your team has about Hindus? #BoycottErosNow pic.twitter.com/LCqGfU42qP
— Sachin Mandwariya ?? (@SMandwariya) October 21, 2020
We strongly support #BoycottErosNow and condemn their #Hinduphobic behavior.
Vulgar video post are made for #DurgaPuja and #Dandiya but @ErosNow was very sensitive (Sanskari) while wishing #Eid …
We can’t tolerate such anti Hindu campaign.
— khemchand sharma #IStandWithFarmersBill (@SharmaKhemchand) October 21, 2020
I am not going to #BoycottErosNow .
Boycott keeps the option of rejoining again .
I will block Eros absolutely from all my OTT and Digital platform with no option of coming back .
— Sumit (@sumitsaurabh) October 21, 2020
Shame On Eros Now. #BoycottErosNow pic.twitter.com/TIUz3UURQy
— Narendra Modi fan (@narendramodi177) October 22, 2020
How beautiful is this to celebrate. No more Gutter Bollywood. #BoycottErosNow #SSRKillersRoamingFree https://t.co/iFcyBTNOCP pic.twitter.com/yM7n6RdR2h
— Arun Kumar (@ArunKumar7997) October 21, 2020
Ali hussein the CEO…. EROS NOW IS THE DIGITAL PLATFORM OF EROS INTERNATIONAL. Eros now has tie ups with Salman khan films and karan johar’s dharma productions. Former ceo was a hindu woman.eros changed with ALI HUSSEIN..#BoycottErosNow pic.twitter.com/25DgNP0TmC
— Kiran (@Kiran69464473) October 21, 2020
✡Bollywood defames Hindus monks & culture
✡Web shows defame Hindus culture
✡Ad agencies defame Hindu festivals
✡ Media hide names & religion of criminals if they’re not HinduEROS SHALL APOLOGIZE TO NATION @beingarun28#BoycottErosNow#BoycottEros #BoycottBollywood pic.twitter.com/NasmQasD8v
— Nitika Singh? (@itsNitikaSingh) October 21, 2020
What more could you expect from @ErosNow now#BoycottErosNow pic.twitter.com/SqZCIGR5V4
— ॐYuvrajॐ (@YuvrajAgarwal20) October 21, 2020
Shame on @ErosNow, I don’t have any problems with how you wish Eid, but why these dirty, double meaning jokes with Navratri hash tag…shame on you. #BoycottErosNow https://t.co/dJFXSb3jea
— Ganesh (@CapHaddock121) October 21, 2020
To woo my bae, I don’t need your creepy lines @ErosNow
Go teach your Kids of Bullywood such cheap stunts that defames someone’s festival. Bastard.
Do they know ‘E’ stands for Eid, ErosNow, but also Erotic. S stands for Salman, Sexopath too..#BoycottBollywood #BoycottErosNow pic.twitter.com/mJkPfvXvVJ— ?????? (@aka_dpu) October 21, 2020
After boycott Eros Now started trending on social media, Eros has now started removing the vulgar tweet linked with Navratri. The statement read, “We at Eros love and respect our cultures equally. It is not, and it has never been our intention to hurt anyone’s emotions.”
It further said, “We have deleted the concerned post and apologize for having offended anybody’s sentiment.”
— Eros Now (@ErosNow) October 22, 2020