Horror-comedy ‘Roohi’ starring Janhvi Kapoor and Rajkumarr Rao hit the theatres on March 11. The film has managed to collect over Rs 3.06 crore on its opening day.
According to the trade analyst, the film has received the benefit of opening on the festival of Maha Shivratri and has been able to have a decent first-day collection despite the COVID-19 pandemic.
The contribution of national multiplexes is highest in the first-day collection of Roohi, as per Taran Adarsh who also said that the film has earned Rs 1.89 crore from multiplexes.
#Roohi springs a pleasant surprise on Day 1, despite #Covid pandemic… #MahaShivratri holiday proves advantageous… National multiplexes contribute maximum [approx ₹ 1.89 cr], while Tier-2 cities show decent footfalls… Thu ₹ 3.06 cr. #India biz. pic.twitter.com/udH2i0ZGpR
— taran adarsh (@taran_adarsh) March 12, 2021
Before the release of the movie, it was estimated that the film would have a decent opening. Trade analysts say the movie was expected to perform well because of its horror-comedy genre, which works well at the box office, reported The Indian Express.
A comparison of Roohi with other releases:
- Roohi: Rs 3 crore
- Ek Ladki Ko Dekha Toh Aisa Laga: Rs 2.90 crore
- Thappad: Rs 2.75 crore
- Panga: Rs 1.80 crore
- Fanney Khan: Rs 2 crore
- Made In China: Rs 95 lakh
Directed by Hardik Mehta, Roohi was earlier titled Roohi Afza. The horror-comedy showcases the story of Rajkummar Rao and Varun Sharma, two small-town boys, who take up the responsibility to save the brides but get stuck in a forest with Roohi (played by Janhvi Kapoor), what follows are some eerie events.