Cars in demand: Maruti Suzuki Alto, Renault Kwid top segment sales in December 2018
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Cars in demand: Maruti Suzuki Alto, Renault Kwid top segment sales in December 2018

The entry-level hatchback space saw a significant increase (26.42 per cent) in demand and sales over December after a decline the month before. The segment continues to be dominated by the Maruti Suzuki Alto which accounted for over 78 per cent of all entry-level hatchback sales in December. At the same time, it appears that the Hyundai Eon has no demand or perhaps no supply as not even a single unit was sold in December. However, there’s no official statement from Hyundai about discontinuing the Eon yet. As a result, the Alto is now only rivalled by the Renault Kwid and the Datsun redi-GO.

Maruti Alto 800 Road Test Images

Here’s how each car in the entry-level hatchback segment performed on the sales chart in December:

DEC 2018 NOV 2018 MOM GROWTH(%) MARKET SHARE (%) CURRENT MARKET SHARE  (%) LAST YEAR YOY MKT SHARE (%) AVERAGE SALES (6 MONTHS)
Maruti Suzuki Alto 25121 18643 34.74 78.33 58.58 19.75 22212
Renault Kwid 5832 5419 7.62 18.18 20.02 -1.84 5562
Datsun redi-GO 1114 1302 -14.43 3.47 5.05 -1.58 1420
Hyundai Eon 0 1 -100 0 16.33 -16.33 2163
Total 32067 25365 26.42

Cars In Demand: Maruti Suzuki Alto, Renault Kwid Top Segment Sales In December 2018

Takeaways

  • Resurgence of Alto: While the Maruti Alto’s dominance in its segment was never under threat from its rivals, it did see a significant decline in November sales. But in December, with 25,121 units sold, the Alto registered a month-on-month growth of 34.74 per cent.
  • Kwid on the rebound: After the decline in demand and sales in November, the Kwid has seen a 7.62 per cent month-on-month growth in December. Renault sold 5,832 units of the Kwid, making it the second most popular car in its segment, albeit by a significant margin.
  • Datsun’s slump continues: For a third month straight, the Datsun redi-GO has seen a decline in sales in December with just 1,114 units sold. That is a 14.43 per cent decline in month-on-month growth. The sales are lower than redi-GO’s average sales in the last 6 months.
  • End of Eon? While Hyundai had announced that it will not be discontinuing its entry-level model in India, it didn’t sell a single unit of the Eon in December. There is no official statement from Hyundai regarding their future plans for the entry-level hatchback.

Hyundai EON Road Test Images

Overall, the segment has seen a month-on-month growth of 26.42 per cent, thanks mainly to the increase in demand and sales of the Maruti Suzuki Alto. Are you considering one of these vehicles as a first car? Or would you stretch the budget for a model from a segment above? Which of the current or upcoming models have you shortlisted? Let us and fellow readers know in the comments section below.

By: CarDekho

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