New Delhi: Consumers will feel the pinch in their pockets as Milks prices are set to increase with dairy brands Amul and Mother Dairy announcing a Rs 2 raise in its prices due to a rise in procurement and other input costs.
“The new prices for both the brands will be effective from Wednesday,” the companies said.
While Amul Gold (500 ml) will now cost Rs 31, Amul Taaza Rs 25 and Amul Shakti Rs 28 in Ahmedabad and Saurashtra markets.
Mother Dairy said its price revision will be applicable for all its milk variants – full cream milk will now cost ₹ 61 per litre, toned milk Rs 51, and double toned Rs 45. Bulk vended milk (token milk) will now cost Rs 48, up from Rs 46 per litre.
The price hike comes in view of a rise in input costs.
“The company has witnessed an increase in input costs in the last five months. The company had last increased its milk prices by Rs 2 per litre in Delhi-NCR (National Capital Region) in March,” a Mother Dairy official told news agency PTI.
“This price hike is being done due to an increase in an overall cost of operation and production of milk. The cattle feeding cost alone has increased to approximately 20 per cent compared to last year. Considering the rise in input costs, our member unions have also increased farmers’ prices in the range of 8-9 per cent over the previous year,” said Amul in a statement.