Apple’s next major iPhone, likely called iPhone 12, might be the first Apple phone to come without earpods in the box.
This is according to Apple analyst Ming-Chi Kuo, who predicted that Apple will leave out the wired earbuds when it launches the iPhone 12 in September.
Driving up demand for Apple’s wireless earbuds, the AirPods. Kuo says that Apple might offer a special AirPods promotion in late 2020, which — combined with an earbuds-less iPhone 12 — should be good for AirPods sales.
Although there is no official confirmation on the exclusion of Earpods, the official confirmation will only come when Apple 12 launches.
According to analyst Ming-Chi Kuo, the upcoming iPhone 12 models may not ship with EarPods included in the box in order to drive up AirPods sales. Kuo also says Apple may offer a special AirPods promotion later this year. pic.twitter.com/UbM02mijHC
— Apple Hub (@theapplehub) May 20, 2020
If true, this might be the beginning of the end for EarPods, which launched in 2012.
Currently, the EarPods with Lightning Connector can be bought separately for $29, and the version with the 3.5-millimetre plug costs exactly the same. The wireless AirPods start at $159, while the AirPods Pro cost $249.
Whether Apple will also launch new AirPods this year is another, more complicated question. Kuo says Apple is more likely to launch new versions in the first half of 2021, while leaker Jon Prosser recently said that new, cheaper AirPods are coming in May 2020.