A made-in-India short video making app called ‘Mitron’, which has similar features to the Chinese short-video making app Tiktok, is gaining popularity in India, garnered 5 million downloads within a month of its launch.
The app was developed by a student from India’s top tech institute, the Indian Institute of Technology (Roorkee). It allows the users to edit, share, and like short videos and follow other users to watch their content.
The short video platform made in India has a 4.7-star rating on Google Play store. This comes at a time when the popular video platform is a copy of TikTok that has a rating of 1.4 stars, because of a major backlash from Indians during the virtual battle between the users of the Chinese app and Google-owned YouTube for determining content superiority including the fact that it is a Chinese app. Then came along another video by TikTok influencer Faizal Siddiqui, in which he is seen in a clip allegedly mocking acid attacks. The second incident is seemingly connected to the first TikTok vs YouTube battle as Siddiqui’s brother Amir Siddiqui is at the centre of the former.
These two incidents resulted in Twitter trends calling for the ban of TikTok in India, while the app got review bombed on the Google Play Store, which resulted in its rating falling to 1.2 from 4.7.
Moreover, in a viral TikTok video, two teenagers allegedly tied up the dog and drowned him in a pond. After a video of the incident went viral, the People for the Ethical Treatment of Animals (PETA) India offered a reward worth Rs 50,000 to anyone who would be able to give information about the two accused. The teenagers were arrested by Ujjain Police on May 25.
While TikTok is now steadily clawing back its popularity on the Google Play Store, apps such as Mitron have stepped in to capitalise. As on Tuesday evening, Aarogya Setu was the number one app on play store’s top charts followed by TikTok, WhatsApp, and Zoom. Mitron was trending at number six.