New Delhi: The #MeToo movement is a movement against sexual harassment and sexual assault. #MeToo spread virally in October 2017 as a hashtag on social media in an attempt to demonstrate the widespread prevalence of sexual assault and harassment, especially in the workplace.
With 1.5 million usage in 2018, #MeToo has also taken the Bollywood and the media industry in India by storm topped popular photo-sharing platform Instagram’s advocacy hashtags, the company said on Thursday.
The Facebook-owned company in “Instagram Year In Review 2018” report, said that #timesup (used 597K times) and #marchforourlives (used 562K times), at the second and third spot.
These hashtags demonstrated that the platform can be a powerful platform for users to speak out and bring light to meaningful causes.
The game Fortnite also saw explosive growth with #fortnite being the fastest growing hashtag globally. The “Heart Love Sticker” by Arata was the most-used “Giphy” sticker in Instagram Stories, while “Heart Eyes” was the most-used “Face Filter” in Stories.
“Across our India community, in particular, kindness and love took center stage as people from across the country took to Instagram to share the things they love. “#love secured the top spot when it comes to the most used hashtag followed, which was closely followed by #instagood and #fashion. Beyond this, the highest growth hashtag in India was #lovequotes,” the Instagram company said in a statement.
Social media hashtags are a great way to convey our feelings and also to take a stand against the evils of society.