“A rose by any other name would smell as sweet” is a popular reference to William Shakespeare‘s play Romeo and Juliet. This reference is often used to imply that the names of things do not affect what they really are.
However, it doesn’t seem to fit in Indian politics. Apparently, a name of anything that associates with any political party holds a significant place. This is the reason why Prime Minister Narendra Modi’s flagship health scheme Ayushman Bharat – Pradhan Mantri Jan Arogya Abhiyan was changed to Pradhan Mantri Jan Arogya Yojna.
Prime Minister Modi in his Independence Day speech had announced a scheme of Rs 5 lakh called Pradhan Mantri Jan Arogya Abhiyan (PMJAA) in 2017.
Health Minister JP Nadda on Monday changed this name to Pradhan Mantri Jan Arogya Yojna (PMJAY). The main reason behind changing the official name of the scheme is believed to be the acronym PMJAA.
Also Read: What is PM Narendra Modi’s new Pradhan Mantri Jan Arogya Abhiyaan?
Since the 2019 Lok Sabha election is nearing, the ruling party does not want to take any chance where the opposition can make jokes using the names from the party or its schemes. PMJAA in an election year was not a thought prudent. ‘JAA’ in the ‘PMJAA’ became the reason to change the official name of the PMJAA. ‘jaa’ in Hindi means ‘go’. So it may be termed as ‘PM’ ‘JAA’ (Go PM).
What is PMJAY?
Ayushman Bharat (AB) is an attempt to move from sectoral and segmented approach of health service delivery to a comprehensive need-based health care service. Ayushman Bharat aims to undertake path-breaking interventions to holistically address health (covering prevention, promotion and ambulatory care), at primary, secondary and tertiary level. Ayushman Bharat adopts a continuum of care approach, comprising of two inter-related components.