Beaujolais Nouveau Day 2023: The French celebration Beaujolais Nouveau Day occurs annually on the third Thursday of November. It is observed this year on November 16. Due to the approaching Thanksgiving holiday, a considerable number of individuals in the United States select this fragrant, crimson red wine to complement their holiday meal. A few weeks are required for the wine to undergo fermentation using the purple-colored Gamay grape, which is cultivated exclusively in the Beaujolais sub-region of Burgundy. This designates the wine as a “nouveau” or “vin de primeur,” which means it was produced for commercial purposes in the same year. The harvest was initially commemorated by Beaujolais farmers during the 19th century.
Beaujolais Nouveau Day History
Although Beaujolais Nouveau harvests have been a cause for celebration for centuries, this regionally produced wine was not widely recognized until World War II. The date of annual distribution was initially set for December 15, but in 1951, the Union Interprofessionnelle des Vins du Beaujolais (U.I.V.B) shifted it to November 15. Perhaps no one has done more than winemaker and entrepreneur Georges Duboeuf to honor this youthful, vibrant wine.
During the 1970s, Duboeuf took the lead in an initiative to market the wine domestically, employing the catchy phrase “Le Beaujolais Nouveau est arrivé!” to captivate the French public. Due to its immense popularity across Europe by 1985, the release date of Beaujolais Nouveau was rescheduled to the third Thursday of November, which was in closer proximity to the weekend. The wine arrived in America via the Atlantic Ocean in the 1990s; the rest is, as the saying goes, is history!
It arrived at an ideal moment for the United States of America. Due to the fact that Thanksgiving occurs the week prior, Beaujolais Nouveau has emerged as a preferred accompaniment to roast turkey and cranberry sauce. Indeed, the wine has acquired culinary significance within its native nation, motivating French chefs to create interpretations of conventional Burgundian fare like coq au vin and poached pears.
In the realm of wines, Beaujolais Nouveau undoubtedly occupies a comparatively simple position. Karen MacNeil, a wine critic, remarked, “Drinking it provides the same sort of frivolous pleasure as eating cookie dough.” Without a doubt, however, Beaujolais Nouveau is fundamentally a celebration of the harvest, with the primary exuberance reflecting the essence of novelty.
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FAQs for Beaujolais Nouveau Day
Similar to other wines, can Beaujolais Nouveau be stored for later consumption?
No, Beaujolais Nouveau ought to be consumed without delay, and in any case, not later than May of the following year. In essence, its expiration life is six months; beyond that time, its flavors become inert and it loses its flavor.
Who determines the publication date of Beaujolais Nouveau?
Each year on the third Thursday of November, Beaujolais Nouveau must be released by 12:01 a.m. at the latest, as mandated by the French government.
At what temperature should Beaujolais Nouveau be served?
Oenophiles and experts alike advise that the wine be consumed slightly cooled at a nominal temperature of 55°F.
Engaging in Beaujolais Nouveau Day activities
Commemorate splendidly
Typically served slightly chilled, Beaujolais Nouveau combines well with an extensive array of cheeses and canapés. Commemorate this holiday with a gathering of family and friends for a celebration.
Attend a celebration in France
Hundreds of Beaujolais Nouveau celebrations take place annually throughout France. Les Sarmentelles, which takes place in Beaujeu, the capital of the region, is an event that should not be ignored.
Prepare a Thanksgiving meal.
The week preceding Thanksgiving, on Beaujolais Nouveau Day, is the optimal time to go wine purchasing for this exceptionally refreshing beverage. It will complement your Thanksgiving meal exquisitely, and there will be sufficient for all.
Five fascinating Beaujolais Nouveau facts
Encountered uno
After Japan and Germany, the United States is merely the third-largest exporter of Beaujolais Nouveau.
The physical contact
Beaujolais Nouveau is the only wine, excluding Champagne, produced from fruits that are meticulously selected by the cultivators.
Beauty prior to age
The early drinkability of Beaujolais Nouveau can be attributed to its comparatively low tannin content.
Brief and pleasant
By softening the tannins during a two-week fermentation period known as “carbonic maceration,” the wine acquires its distinctive citrus flavor.
Certainly, by any means…
Diverse modes of conveyance, including hot-air balloons, supersonic jets, and elephants, have been utilized in a race to deliver freshly bottled Beaujolais Nouveau around the globe.
BEAUJOLAIS NOUVEAU DAY DATES
| Year | Date | Day |
|---|---|---|
| 2023 | November 16 | Thursday |
| 2024 | November 21 | Thursday |
| 2025 | November 20 | Thursday |
| 2026 | November 19 | Thursday |
